1.VISION
National University of Battambang (NUBB) will be a prestigious, multidisciplinary and research higher education institution that meets and exceeds regional and international standards.
2.MISSION
The National University of Battambang has two main missions:
- To train national and international competent students to respond to labor market needs.
2. To conduct scientific research to serve production of goods and services and contribute to national economic growth.
3. CORE VALUES
The University has six main core values, including:
1. National consciousness
2. Accountability
3. Responsibility
4. Professional ethics
5. Discipline
6. Team spirit
4.ORGANIZATIONAL CULTURE
The university’s organizational culture embodies the following principles:
1. Mutual respect and value
2. Quality work and job safety
3. Mutual benefits (“win-win mentality”)
4. Good relationships
5. Creativity and innovation
6. National identity
5. GOALS
Goal 1: Develop robust governance system and strengthen institutional capacity to promote quality of management and performance of the National University of Battambang.
Goal 2: Educate students to successfully graduate at least 85% of the total number of enrollments in each academic year and be employed at least 90% responding to the Labor market.
Goal 3: Produce 1050 research outputs and 28 action research and innovation projects to support socio-economic development
6. STRATEGY
Strategy 1:Strengthen governance and institutional capacity while digitizing data management to elevate academic standards to meet national and international accreditation criteria.
Strategy 2: Foster collaboration with both national and international Higher Education Institutions (HEIs) to modernize curriculum delivery, including the integration of digital courses and the development of joint international programs.
Strategy 3: Improve the effectiveness of research implementation and foster a robust research ecosystem that produces publications at both national and international levels.
